User Acquisition Manager - Facebook, Barcelona/remote

Zeptolab is looking for a Facebook Ads UA Manager!

If you have an analytical mindset, love performance marketing and games, then check out the job description and push ‘apply’ :)

We’re looking for an experienced Facebook Ads UA Manager with a proven record of managing mobile games & applications.

Goals

  • Create and execute UA strategy on Facebook Ads for the portfolio of our games;
  • Drive experimentation on Facebook Ads;
  • Perform creatives analyses and impact a creatives production process.

Day to day

  • Manage mobile UA campaigns across multiple games;
  • Measure and optimize key metrics towards ROAS goals;
  • Make day-to-day performance analyses and report to teams;
  • Drive experimenting by testing a lot, implement what works fast and come up with new testing ideas;
  • Perform qualitative and quantitative creatives analysis and create a connection between inventory and USPs of games;
  • Stay on the mobile marketing edge and adopt best Facebook Ads practices from the market.

Requirements

  • Strong experience (2+ years) in Facebook Ads for mobile games or applications;
  • Data-driven mindset;
  • Fluent English (written & spoken);
  • Interest in mobile games.

Why join us

  • We do something magical and unique – we create great games – and we do it well;
  • We operate in a challenging and rapidly growing mobile gaming industry;
  • ZeptoTeam - is a cohesive team of enthusiastic professionals - so your input will be heard, and your role in the project will be weighty;
  • Diversity and inclusion are important to us. ZeptoLab is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, age, gender, gender identity or expression, sexual orientation, or disability;
  • And at last – we'll offer you an attractive compensation package (from wages to social intangible elements).
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